Drives and Control Solutions

Motors, Control Solutions, Power Transmission and Advanced Motion Technology                                                                 

October 19, 2020

What better way to celebrate the 25th Anniversary of Rittal System Ltd. in Canada than to be declared the winners of the prestigious Electro-Federation Canada (EFC) 7th Annual 2020 Marketing Awards Program, in 2 categories for Manufacturers under $50 Million: The Integrated Marketing Award for the AX-KX Compact Enclosure Campaign, and the Event Trade Show Award for the execution of the first German Technology Day with their partners!

EFC’s Marketing Awards program recognizes EFC member organizations that demonstrate marketing excellence and innovation within the Canadian electrical manufacturing and distribution industry. All entries were reviewed and selected by an external panel of judges with expertise in this category, and neither EFC staff nor members participated in the judging. In past years, the awards were presented at the November “Future Forum”. With COVID-19, the winners were announced in the October 16th InfoElectro newsletter.

“The EFC Marketing Awards provides great examples of companies addressing the pandemic, promoting organizational success, and celebrating employees,” said John Jefkins, Vice President Member Engagement & Corporate Partnerships, EFC.

Here are some comments from the judges with regard to Rittal’s award:

Integrated Marketing Award for Rittal’s AX-KX Compact Enclosure Campaign

“Rittal’s AX-KX Compact enclosure campaign was very well thought out and integrated several marketing channels to amplify their message.  The branding was very strong, messaging very clear, and impressed with the innovation executed.  A complete program taking into account all key stakeholders and providing the support and education to ensure the campaigns success.  Well done!” 

Rittal’s new ‘Compact & Small Enclosures’ meet the demands of digitalization and innovation, ‘AX. KX. System Perfection’. The multi-channel campaign highlighted that the enclosures are more simple, safe, fast and flexible than its earlier series, offering 30% more space for cables, 30% less assembly time and over 30 new features. Read more.

Event Trade Show Award for Rittal & Partners’ German Technology Day Event

“Congratulations Rittal & partners (EPLAN, PILZ & WAGO) on a very well-executed German Technology Day 2019 event that met your objectives! The video really showed the energy, enthusiasm and success of the day. Your Planning Team clearly worked very hard to make this the success it was”.

Rittal and German partners, based in Canada, hosted Canada’s inaugural German Technology Days (GTD) in November of 2019 at Toronto and Kitchener featuring a trade show and conference. Each company shared their latest industry-leading, energy-efficient solutions, as well as some of the most innovative automation technology in the industry. Take a look.

Said Tim Rourke, President, Rittal Systems Ltd, “Rittal is honoured to be the recipients of two EFC Marketing Awards of Excellence, and the fabulous awareness that our AX-KX Compact Enclosure Campaign as well as our German Technology Days continue to receive because of recognition like this. Our team worked hard to roll out these projects and these awards are testimony of the success of these programs.”

For more information, visit www.rittal.ca.


Editor's Pick: Featured Article


SEW EurodriveBy Krystie Johnston

Since the start of SEW EURODRIVE nearly 100 years ago, the importance of being aligned with the needs of the market and the customers it serves has remained their focus. The quality of products and a consistent and timely supply have helped make SEW a trusted manufacturer of gearmotors, drives, and modular systems. SEW’s passion for technology has served them well over the years: new products designed and manufactured, the adoption and creation of technology and solutions for industry, as well as steadied expansion in the face of challenges. Driving the world is what they do.

Read More


 


 

ABB: EC Titanium Integrated Motor DriveThe EC Titanium integrated motor drive by ABB promises ‘synchronous reluctance and permanent magnet technologies for a sustainable, wirelessly connected solution that improves customers bottom line.’ According to Global Product Manager, Mark Gmitro, the product was inspired by direct customer feedback requesting an IE5 efficient product, that could function as a drop-in replacement for standard NEMA mounted motors.

As new system efficiency regulations emerged, ABB responded to the demand with the development of the EC Titanium motor, integrated drive, and motor product line. 

 

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New Product

LUTZE SILFLEXAutomatioDCS Automation Driect 1 400nDirect has added LUTZE SILFLEX multi-conductor control cable. SILFLEX control cable is a rugged industrial cable ideal for stationary and flexible applications (not intended for continuous flexing use) with multiple ratings, including UL Type TC-ER or UL PLTC-ER, which eliminates the need for metal conduit and/or armor, resulting in installation and maintenance savings.

These cables are available in sizes from 20AWG to 10AWG with 3 to 41 unshielded or shielded conductors marked with numbers for easy identification and includes a convenient ground conductor with easily identifiable green with yellow stripe insulation.

 

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